
Hampton Roads
Planning District Commission
HR GREEN Marketing Campaign
Welcome to the HR GREEN Share Site!
HR Green is a public awareness program of the Hampton Roads Planning District Commission (HRPDC), which encourages environmental stewardship among all residents in the 16 cities and counties in southeastern Virginia. Work on the initiative began in July 2010 as the HR Green Executive Committee started to consolidate individual programs begun by HRPDC’s HR CLEAN, HR FOG, HR STORM and HR WET committees into one comprehensive, regional awareness campaign. The idea was to develop a central, go-to resource for everything green in Hampton Roads—from earth-friendly landscaping ideas and pointers for keeping local waterways “debris-free” to recycling tips and simple steps to make local living easy on the environment.
Following a year of fact-finding, research, focus group studies and creative development, the result is www.askHRgreen.org, launched July 19, 2011. The campaign is just beginning, and there is much more to come! Please check this share site frequently for meeting notes, presentations, reports and plans for the creative roll-out as the HR Green brand continues to grow.
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